NJBiz.com writer Joshua Burd recently published an article discussing the impact social media is having on real estate marketing across the board, from residential to commercial. To illustrate his claim, Joshua chose to focus his attention on two properties, the second of which is the 2 million square foot redeveloped mixed use facility in Holmdel, NJ known as Bell Works.
In the article, The Garibaldi Group President and Bell Works commercial brokerage team leader, Jeff Garibaldi discusses how social media works within his teams marketing efforts and how they are utilizing it while working to get the attention of their target demographic; young, technology based companies.
“You can identify any one of these tech sectors and it’s all young minds coming out of some great schools, and that’s where all this new technology is coming from,” Garibaldi said. “So we’re trying to reach them.”
Read the article in its entirety here.