Garibaldi Team Executes Built-To-Suit Lease For Freshpet

The Garibaldi Group has announced the leasing of a brand new, build-to-suit headquarters office building in Bedminster, NJ for the organic dog food supplier, Freshpet.

Coming out of their previous headquarters space in Secaucus, Freshpet saw their lease expiration as an opportunity to make a statement. In an office market littered with vacant space, Freshpet tasked the team of Jeff Garibaldi and Jackie Madden with the challenge of not only finding space that could fit the growing team, but that could elevate the employee experience.

“This was never just looked at as an office deal.” said The Garibaldi Group CEO Jeff Garibaldi. “To Scott Morris (Freshpet co-founder), it was a marketing effort, a recruitment effort, and a move to hopefully show their employees that their comfort and enjoyment came first in their decision.”

In order to facilitate such a deal, Garibaldi called on Advance Realty Investors who had quietly been planning an eventual expansion of their 15 acres campus on Route 206. The potential of being tasked with creating a 30,000 square foot, built-to-suit office for Freshpet helped Advanced Realty commit to move forward with their planned retail, dining and amenity space that will become Bedminster Village Square in 2026 .

“The thought of bolstering the amenity program for our office end users was something that was very attractive,” said Alex Cocoziello, principal and chief investment officer for Advance Realty Investors. “And as time has evolved here and demand trends have changed, Freshpet approaching us…with the desire to build a trophy office building in a bespoke way to meet their needs was just confirmation that the investment profile of developing suburban campuses into vibrant, mixed-use walkable communities is very strong in northern New Jersey.”
With both sides energized by the common interests in making this headquarters building happen, along with a town eager to accommodate, Freshpet and Advanced Realty hosted an official groundbreaking celebration for the project on July 25, 2024.
“Freshpet wanted a building that felt inspiring,” said Garibaldi, “and when the discussion turned to building something new, it was exciting to watch the imagination of Scott and the Freshpet team run wild with possibility.”

 The new headquarters building is slated to be completed in the first half of 2025.

Freshpet Headquarters Groundbreaking - Garibaldi
Freshpet Headquarters Groundbreaking – Garibaldi